https://finance.yahoo.com/news/university-of-iowa-basketball-player-nil-gender-pay-gap-210116570.html
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The Name, Image, and Likeness (NIL) compensation gap between men's and women's NCAA athletes is widening, according to new data released by Opendorse on Monday.
The difference between female and male payment grew by more than 4% over the past two months, with men on Division 1 teams accounting for 71.7% of the compensation while women earned 28.3%.
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The University of Iowa women's basketball star Caitlin Clark believes the discrepancy comes down to big brands choosing not to partner with female athletes.
"I think we just haven't been given those opportunities," Clark said on Yahoo Finance Live (video above).
Data indicates that Clark may be onto something: Football, baseball, and men's basketball lead all NIL activities, per Opendorse, and account for nearly half of all NIL activity, while women's basketball represents less than 5%.
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During that series, University Oregon women's basketball player Sedona Prince used her large following on TikTok to reveal stark differences between the men's and women's workout facilities. The men's gym included several squat racks, free weights, and other exercise equipment, while the women's teams were left with just a few sets of dumbbells.
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"These inequities are something I've kind of lived throughout my college experience," Clark said. "And only being in college for two years and is something I can use my voice and my platform to do. So it was an easy yes for me to partner with them."